New tools to improve performance
Sometimes the preconfigured metrics from the tools you use aren’t enough. Use dimensions and filters to build custom metrics that allow you to pull more granular performance insights. With Metric Builder, anyone can build the specific metrics they need without any engineering work.
Metric Builder is a fully UI-powered tool, so you won’t need to learn any new query languages or even have to write a line of code at all. Anyone on your team can use Metric Builder to build custom metrics in just a few clicks.
Map results back to the specific campaigns that drove them. For example, instead of reporting on sessions and signups, use Metric Builder to build metrics that report sessions and signups driven by specific campaigns, advertisements, emails, and more.
By knowing more about your audience, you can create more effective and personalized campaigns. Create custom metrics that show you website visitors from specific geolocations, or the amount of organic traffic coming from mobile devices, bounce rate by landing page, and much more. The possibilities are endless.
Compare data from any custom metric that you build against data from previous time periods, allowing you to track and report on historical data. Also, use Metric Builder to pull more historical data for metrics Databox pulls by default.
Need more advanced metrics for gauging the success of your paid advertising campaigns? Use Metric Builder to create custom metrics like reach by ad, link clicks by ad, and much more. The possibilities are endless.
Choose a data source, connect your data, and start pulling custom metrics.