Shopify Conversion & Loyalty Analytics Dashboard Template

Template created by Revenue River Revenue River
Use this free Shopify conversion & analytics dashboard template to measure your team’s ability to attract and maintain repeat customers. Evaluate your customer retention strategies and how much of an impact they have on your bottom line.

Uses one-click integrations:

  • Shopify Shopify
  • Google Universal Analytics Google Universal Analytics

If you don’t use Shopify or Google Universal Analytics, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Shopify conversion & loyalty analytics dashboard template

With this dashboard template, you’ll be able to track customer loyalty and repeat sales overtime. By connecting your Shopify and Google Universal Analytics accounts, you’ll learn:

  • How do we track how much we’ve earned from repeat sales? View the total amount of money earned and recorded from all sales transactions on your online store within a specific time period. Track what percentage of your site visits resulted in actual sales, abandoned checkouts in a given month in comparison to the previous month.
  • How do we track and measure our sales data? Gain full insights into all repeat sales transactions that have occurred on your eCommerce site. Keep track of the total number of orders you received in a certain month, along with gross sales, discounts, refunds, taxes paid, shipping, and so on.
  • How can we measure the conversion rate of our online store? Track and measure your online store's performance in converting a site visitor to a paying customer. Monitor metrics that matter to your eCommerce site on a day-to-day basis, such as new and returning visitors bounce rate, average order value, the total number of transactions accrued per user, and so on.
  • How do we calculate average revenue per user? Measure the revenue generated from an individual customer against the expected revenue in the current month. Monitor the monetary value of a specific customer based on the revenue generated from the purchase of your goods or services.
  • How do we track how many customers have ordered from us overtime? Track the number of new users to your store and how many customers purchased an item from your store. Are you getting as many orders as forecasted? This data is useful for evaluating the health of your online store.

Dig deeper into your store’s data using our robust integration with Shopify.

What else can you track and visualize with our deep integration with Shopify? When it comes to measuring your online store’s performance, just about everything:

  • Gross and Net sales
  • Average Order Value (AOV)
  • Sales by product
  • Social media engagement
  • Abandoned cart rate
  • New vs. returning customers
  • Low inventory products
  • Taxes, and more.

Pull additional data using our deep integration with Google Universal Analytics.

What else can you track and visualize with our deep integration with Google Universal Analytics? When it comes to attributing your traffic and conversions, almost anything:

  • Website traffic and conversions
  • Traffic and lead demographics
  • Social media engagement
  • Paid advertising
  • Landing page performance
  • Campaign performance using custom events

There are many, many different metrics and metric combinations you can track using Google Universal Analytics. And in Databox, you can quickly visualize 100s of Google Universal Analytics metrics in a variety of different ways.

Read more about Google Universal Analytics integration.

Shopify Shopify metrics included in this template
  • Returns

    Returns metric measures the number and percentage of orders that are returned by customers. This helps to track customer satisfaction and identify potential issues with product quality or delivery.

Google Universal Analytics Google Universal Analytics metrics included in this template
  • Avg. Order Value

    Avg. Order Value is a metric that measures the average amount of revenue generated per order. It is calculated by dividing the total revenue by the number of orders received during a specific timeframe. It helps businesses understand their customers' purchasing habits and can inform pricing and promotional strategies.

  • Avg. Revenue per User

    The Avg. Revenue per User metric measures the average amount of revenue generated per user on a website or app, providing insights into the overall profitability of the user base.

  • Ecommerce Conversion Rate

    The Ecommerce Conversion Rate is a metric that calculates the percentage of website visitors who make a purchase from your online store. It sheds light on the effectiveness of your site in converting users into paying customers.

  • Revenue

    Revenue is the total amount of income generated by the sale of products or services, as tracked by Google Analytics. It measures the monetary value of transactions on a website or app.

  • New Users

    The New Users metric in Google Analytics refers to the number of unique visitors who are visiting a particular website for the first time within a specified time period.

  • Revenue per Visit

    Revenue per Visit is a metric that calculates the average amount of revenue generated during a website visit. It helps to measure the effectiveness of marketing efforts, and provides insights into the purchasing behavior of visitors.

  • Transactions per User

    The Transactions per User metric counts the number of completed transactions divided by the number of unique users on a website. It helps measure the effectiveness of marketing efforts and user engagement with the website's products or services.

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Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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